Event Live Streaming and Webcasting Services
We provide everything you need to broadcast your event live!
Live Streaming/ Webcasting
If you’re looking to move some (or all) of your conference online to prevent the spread of the coronavirus, we’re here to help. Webcasting is a great a solution, and allows our clients to mitigate losses in attendance by adding a virtual component to the conference, or turning the entire conference into a virtual one.
We strategize and work with each client to create a plan specifically tailored to each client’s event!
Live Streaming/ Webcasting is the process of video broadcasting a media presentation live over the internet. This technology operates in real-time and allows for active conversations among and between the web-caster and their viewers.
Key Benefits of Webcasting Your Event:
EXTEND THE REACH OF YOUR AUDIENCE
Webcasts are location flexible, meaning your attendees can stream your event wherever they are! This ease of access gives them a better chance of attending!
DETAILED MULTI-DIMENSIONAL RECORD OF YOUR EVENT
An on-demand version of the webcast is available immediately after a live broadcast. This record not only serves as great internal reference material, it also increases exposure by allowing missed attendees to see it.
ACTIVE AUDIENCE INVOLVEMENT
Webcasts aren’t one-way conversations, webcasts offer; ‘ask a question’, live chat, polls and surveys. It is also easy to share webcasts via social media or to integrate them with a live Twitter feed.
BRAND AWARENESS
Webcasts allow your audiences to have a visual image of your brand and a single point of contact to build your customer-brand relationship. Branding templates allow clients to choose images, fonts, styles, customized registration forms and email notifications.
How Does Webcasting Your Event Work?
01
The images and the sound for the event are captured using the proper conferencing equipment. Clients can use their own equipment or professional equipment.
02
The output from the capturing equipment gets fed into a computer using a conferencing interface (via computer) and allows the broadcast to happen.
03
The video and audio is encoded into a live stream that can then be served to a webcast player. The computer has a specific software on it that turns the input into a format that works with live streaming.
04
The encoded video and audio is sent over the Internet to a streaming server. Some clients have their own private server for this, or a professionally made microsite player or embed player that can sit on their website, or event landing page so people can watch.
05
The stream gets picked up by the server and is broadcast in real time to anyone viewing it on the web site. You can choose how that’s done and where the webcast is watched.
We Approach Every Webcast/Live Stream as a Live Event Production.
We work with you every step of the way! During the planning process, we take a collaborative approach to achieve the finished look you desire. We look at every aspect, from assessing the internet connection at your venue, to designing the Webskin, microsite, and promotional templates.
To live video stream, you’ll need to be connected to the internet, wired or through Wi-Fi. We can provide and set up the ideal network bandwidth for WI-FI and Mobile Hotspots so that your feed is clear and uninterrupted. We also understand that security can be important for live-streams, and we ensure that your company streams are secure. If you’d like, we can password protect your streams, embed them within your company intranet, or make them only available within your network.
It’s necessary for the audience to experience clear audio for a fully immersible experience. The message you’re delivering at your event is the purpose, and we want to make sure it’s the only thing your audience hears. The single biggest point we emphasize for audio during webcasting is- if anyone is going to talk on a webcast they need to have a microphone!
Typically our events are full multi-camera productions with multiple angles: wide shots “establish” a setting and help the viewer orient themselves, medium shots are ideal for interactions, and the tight shots allow for one person to take center stage. Streaming with multiple cameras is simply more interesting, more engaging, and a better way to communicate a story.
Lighting makes a difference, and contributes significantly to how your webcast will look. Lighting with intention ensures that your guests focus their attention where you want and that the unnecessary elements remain unseen.
Technicians onsite at all locations to handle AV, internet, and, contingency plans.
We have a support team monitoring every webcast and available to attendees for any technical support needed.
